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Tag: business development

Tools and Resources for Small Businesses Without HR Departments

woman managing business

Contributed by Sophia Conti

Small businesses are used to running on the bare essentials – and too often, those essentials do not include streamlined and well-planned human resources functions. Even larger businesses fail to establish HR protocols and standard operating procedures, believing it to be too expensive to implement for the minimal purpose it will serve. This often stems from a limited understanding of what human resources can accomplish and the benefits it yields for employer and employee alike.

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14 Confidence Boosters For Your Business

In addition to the undying topic of productivity, confidence in your business is being hotly discussed as we move into 2018.

A confident business is one that knows where it’s going, and is able to deal with change positively. A business with confidence is also more likely to survive the challenges of the commercial world and thrive under pressure.  The proven strategies below will help you build confidence in your business. Here’s to a year of positive business growth!

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7 Ways Your Staff Can Help Your Marketing

Marketing meeting

Employees are so much more than paid workers – they are ambassadors for your brand and everything that your business stands for. As members of your company, they are closely acquainted with the products or services that you offer, as well as being keenly aware of your customers’ needs. And this second part is particularly important, because as every good marketer knows, effective content and social media marketing ultimately comes down to providing value for the customer. So who better to get involved in this process than your own staff? Here are seven ways to involve your employees in your marketing efforts, for better results.

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